OKX, a web3 technology company, and Immutable have announced a new partnership, which includes the introduction of a GameFi NFT launchpad and integration of Immutable's gaming-focused zkEVM chain into OKX Marketplace and OKX Wallet. This partnership aims to transform how more than 50 million users engage with and access NFTs and digital assets within the gaming space.

Robbie Ferguson, Co-founder and President of Immutable said: "Collaborating with OKX aligns with our mission to bring digital proprietorship to every gamer in the world. OKX's robust ecosystem and cutting-edge technology combined with Immutable's web3 gaming expertise allow us to open new gaming experiences for millions of players worldwide."

Details of Partnership

The launch of OKX’s GameFi launchpad is set to take place in the coming months, just in time to support highly anticipated global gaming launches planned for Immutable zkEVM, including Guild of Guardians, Shardbound, and Metalcore. Games building on Immutable will now be able to tap into OKX, including its comprehensive educational resource Cryptopedia, to reach a wider audience and enhance player experience.

This partnership will benefit game studios, players, and gaming ecosystem participants with:

• A GameFi launchpad on the OKX NFT Marketplace, in partnership with Immutable.
• The integration of gaming-centric Immutable zkEVM, a scaling solution powered by Polygon, into the OKX Marketplace and OKX Wallet.
• The integration of OKX’s web3 Wallet into Immutable’s player identity solution, Passport.
• The inclusion of the OKX NFT Marketplace in Immutable’s Orderbook and Marketplace Network.
• Support of Immutable zkEVM on the OKX ecosystem.

More About Immutable?

‍Immutable is a leader in web3 gaming "on a mission to bring digital ownership to every player by making it safe and easy to build great games with blockchain technology".

The Immutable gaming platform makes it easy for game studios and independent developers to safely and confidently build and launch successful games on the Ethereum blockchain. The product suite includes pre-built solutions, optimized for usability, that help developers get to market faster without sacrificing security or player experience. Builders get personalized web3 guidance, live support for their communities, and access to the largest ecosystem in gaming.

Co-founded by James Ferguson, Robbie Ferguson and Alex Connolly in 2018, Immutable is headquartered in Sydney with a 250+ team, and backed by top tech investors like Temasek, Tencent, Coinbase, BITKRAFT Ventures, King River Capital, Galaxy Interactive and more.

Immutable was one of the first gaming platforms to deliver a zero-knowledge (zk) scaling solution to the Ethereum community and provides developers with multiple zk-based scaling options, including Immutable X, a rollup based on StarkWare technology, and Immutable zkEVM, powered by Polygon.

Immutable's Growing Ecosystem

Immutable Games is a leader in web3 game development and publishing, backed by a world-class team who have proven track records of bringing games to millions of players. The studio pioneered the world's first blockbuster p2e NFT trading-card game Gods Unchained and is currently building the anticipated mobile RPG Guild of Guardians.

Alongside its own high-quality titles, Immutable Games partners with third-party game developers to provide them with best-in-class strategy and execution expertise aimed at ensuring the success of every web3 game deployed within the Immutable ecosystem.

Immutable recently disclosed a 900% increase in signed games year-over-year in Q1 ‘24 vs Q1 ‘23. The recent growth has seen the company sign over 75 games in the past three months alone, bringing the total games available on Immutable to over 270 – in line with the 70% market share reported by Messari in late 2023. Both of these milestones, along with the OKX partnership, point to the immense interest and growth of the web3 gaming industry.

Both OKX and Immutable are eager to harness the potential of this partnership, confident in its capacity to enrich the gamer experience and draw the next billion users to the space. 

OKX Chief Innovation Officer Jason Lau said: "Blockchain gaming is on the verge of becoming mainstream, and at OKX, we are committed to making our wallet and marketplace the best way to access these next generation of games and their items. With over 270 titles in development on Immutable's zkEVM, OKX wallet users will enjoy a smooth onboarding process, gameplay, and management of their in-game assets. We can’t wait to discover the new game experiences that our partnership will bring."

More About OKX?

A global technology company "driving the future of web3", OKX provides a comprehensive suite of products to meet the needs of beginners and experts alike, including:

• OKX Wallet: A secure and versatile crypto wallet that gives users access to over 80 blockchains while allowing them to take custody of their own funds. The wallet includes MPC technology which allows users to easily recover access to their wallet independently, removing the need for traditional, 'written down' seed phrases. In addition, OKX Wallet’s account abstraction-powered Smart Account enables users to pay for transactions on multiple blockchains using USDC or USDT, and interact with multiple contracts via a single transaction.
• OKX NFT Marketplace: A multi-chain, zero-fee NFT marketplace that gives users access to NFT listings across seven top-tier marketplaces including OpenSea, MagicEden, LooksRare, and Blur.

OKX partners with a number of the world's top brands and athletes, including English Premier League champions Manchester City F.C., McLaren Formula 1, The Tribeca Festival, Olympian Scotty James, and F1 driver Daniel Ricciardo.

As a leader in building innovative technology products, OKX "believes in challenging the status quo". The company recently launched a global brand campaign entitled, The System Needs a Rewrite, which advocates for a new paradigm led by web3 self-managed technology.