Helika will provide Ubisoft with cutting-edge analytics, user acquisition, deep funnel attribution and game management infrastructure products for web3 game Champion's Tactics.
Eliza Crichton-Stuart
Head of Operations
Helika, a leading global infrastructure provider for traditional and web3 gaming, has just announced an exciting new partnership with Ubisoft, the leading global gaming publisher and editor, to facilitate the AAA studio's exploration into web3 gaming.
Helika will provide Ubisoft with cutting-edge analytics, user acquisition, deep funnel attribution and game management infrastructure products as Ubisoft explores the use cases of web3 for its players.
Anton Umnov, CEO of Helika, commented on the announcement, stating:Â "We look forward to powering Ubisoft and are excited to be working with one of the world's leading gaming publishers and editors. One of the key challenges game studios face when building in web3 is that there's a lack of plug-and-play infrastructure solutions. Helika solves this by providing core gaming infrastructure like analytics, game management, and user acquisition out of the box in a seamless and integrated solution."
Helika is an industry-leading data analytics, marketing, and game management platform focused on solving three main challenges for studios: driving profitable user acquisition growth, deriving impactful insights from disparate web2 and web3 data sources, and optimizing game experiences to improve player engagement, retention, and monetization.
Many top AAA studios, including Yuga Labs (Othersie Metaverse), Wildcard Alliance (Wildcard), WAGMI Games, Treasure Dao, Proof of Play (Pirate Nation), Pixelcraft Studios (Aavegotchi), Darewise Entertainment subsidiary of Animoca Brands (Life Beyond), BoomLand (Hunters On-Chain), Bazooka Tango (Shardbound), Azra Games (Legions and Legends), and many more rely on Helika to support their core analytics and infrastructure needs.
Just last week, the team announced the completion of its $8 Million Series A funding round. Pantera Capital led the funding round with participation from Sparkle Ventures, Diagram Ventures, and Sfermion. Other existing investors include Big Brain Holdings, Sparkle Ventures, Sfermion, Diagram Ventures, Fenbushi Capital, StreamingFast, and angels such as Marc Alloul.
Marc Alloul, Head of Corporate Development & Strategy at Helika, commented on the recent partnership, stating:Â "Ubisoft is one of the world's top gaming editors and publishers, and we're looking forward to helping them explore the new territory of blockchain gaming starting with Champion's Tactics and more."
Ubisoft recently revealed Champions Tactics: Grimoria Chronicles. The game, currently under development with a native web3 direction, is a Player versus Player (PVP) Tactical RPG and marks Ubisoft's latest foray into the world of experimental Browser Games.
In Champions Tactics: Grimoria Chronicles, players get to form a team of legendary Champions and engage in exhilarating tactical battles against other players, all while exploring the enigmatic world of Grimoria. The game will be supported by Helika's infrastructure. Champion's Tactics also released a free NFT collection on December 18th, 2023 on the Ethereum blockchain.
Nicolas Pouard, Vice-President of Ubisoft's Strategic Innovation Lab and Head of Blockchain Initiative, said, "We're excited to work together with Helika to explore web3 for players and their advanced gaming analytics, user acquisition, and game management infrastructure will be a valuable addition to our pipeline. We evaluated various partners and decided on Helika due to their strong understanding of the gaming space and to help us build experiences tailored to what players want."
To learn more you can visit their website here.
updated:
February 29th 2024
posted:
February 29th 2024