Japanese gaming giant Square Enix has made a strategic investment in HyperPlay, a web3 gaming store aiming to revolutionize game distribution and business models.
Eliza Crichton-Stuart
Head of Operations
In a move signaling its commitment to the evolving landscape of blockchain gaming, Square Enix, the renowned Japanese publisher, has announced a strategic investment in HyperPlay, a web3 gaming store. While the exact amount of the investment remains undisclosed, this development underscores Square Enix's interest in exploring new avenues within the gaming industry.
HyperPlay, which had previously secured a $12 million Series A funding round in June 2023 led by Griffin Gaming Partners, Bitkraft and Delphi, has positioned itself as a key player in the realm of blockchain gaming.
The platform serves not only as a distribution channel for PC client and browser-based blockchain games but also as an aggregation layer, supporting player accounts from prominent platforms like Epic Games Store and GoG. Its integration of MetaMask facilitates the seamless incorporation of blockchain assets into gaming experiences, enhancing player engagement and interaction.
For Square Enix, this investment marks another step in its foray into blockchain gaming, following its involvement in various initiatives such as YGG Japan, The Sandbox, Blocklords, Zebedee, and the web3 PC game distribution platform Elixir. As part of the collaboration, Square Enix's first blockchain game, Symbiogenesis, is now available on HyperPlay, further solidifying the partnership between the two entities.
Hideaki Uehara, Square Enix's general manager of investments, expressed confidence in HyperPlay's vision, stating, "We believe the HyperPlay team has built an extraordinary product for improving the distribution of games and creating new business models that are more beneficial for game developers."
This sentiment was echoed by HyperPlay's founder, JacobC.eth, who emphasized the platform's mission to address the challenges inherent in legacy distribution platforms and to foster innovative business models that align the interests of players and developers.
“We believe many of the greatest problems originate from the legacy distribution platforms which prevent game developers from fully leveraging what web3 has to offer,” said HyperPlay’s founder JacobC.eth. “Furthermore, as builders in the gaming space, we understand the importance of enabling new business models for gaming that align the incentives of players and developers to enable a sustainable pipeline of quality games.”
As the gaming industry continues to evolve, with blockchain technology playing an increasingly significant role, collaborations such as the one between Square Enix and HyperPlay highlight the potential for innovation and disruption. With HyperPlay's innovative approach to game distribution and Square Enix's backing, the future of web3 gaming appears promising, offering new opportunities for developers and players alike.
For more information about HyperPlay and its initiatives, visit their website.
updated:
March 19th 2024
posted:
March 19th 2024