Helika, a gaming analytics company, has partnered with Notcoin to introduce the Telegram Gaming Accelerator (TGA), a program designed to support emerging game developers in creating and launching games on the Telegram platform. Applications for the program are now open, with a deadline of December 16, 2024.

The TGA aims to provide game studios with the resources necessary for success in the competitive gaming industry. Participants will gain access to free traffic and analytics tools while receiving mentorship from industry veterans and web3 specialists. The program seeks to identify promising talent, foster the development of compelling intellectual property, and build a strong alumni network to support the future of gaming on Telegram.

Helika and Notcoin Launch Telegram Gaming Accelerator

Leveraging Telegram

Telegram, with its extensive user base of over 900 million, presents unique opportunities for game developers. The platform’s seamless user onboarding and robust social engagement features offer an ideal environment for mobile and browser-based gaming.

Early successes like Hamster Kombat, Notcoin, and Catizen have demonstrated the platform’s potential. Both have rapidly scaled to millions of users, leveraging web3 economic incentives to fuel growth. Additionally, data from the past year highlights gamers’ willingness to spend on Telegram-based games, underscoring the platform’s monetization potential.

Hamster Kombat

A Timely Opportunity in Gaming

The launch of the TGA comes as the gaming industry is experiencing significant shifts. WeChat’s gaming ecosystem, for example, generated $2.3 billion in revenue during the first half of 2024, showcasing the lucrative potential of similar platforms. Concurrently, advancements in AI and WebGL are reducing development costs and expanding the possibilities for browser games.

A recent Telegram event in Dubai emphasized the platform’s readiness for mid-core games, which offer richer content and deeper player engagement. For studios, this means increased monetization opportunities. However, success in the gaming industry hinges on data-driven decisions, making tools for analytics and live operations critical for developers.

Helika: Game Management

Expertise from Helika and Notcoin

Helika’s extensive experience in gaming analytics positions it as a valuable partner for emerging studios. The company has worked with web3 pioneers like Proof of Play (building Pirate Nation) and Parallel, as well as industry giants like Com2Us and Ubisoft, providing insights and tools to support the development of successful games.

Notcoin, a key player in Telegram and TON ecosystems, brings deep expertise in “tap-to-earn” games and mini-app distribution platforms. Their leadership in these areas enhances the TGA’s ability to empower developers and expand the Telegram gaming ecosystem.

TON Daily Active Wallets

Analysis of Telegram Games

A recent report by Helika highlighted that the Telegram gaming ecosystem has experienced notable growth, with some titles reaching 100,000 players in a single month. However, despite this promising start, the challenge of game discoverability has increased due to the rise in new releases. For developers, creating effective marketing strategies is essential for success.

Helika’s data reveals a significant shift in player behavior. For example, average session lengths have increased from 2.8 minutes to 6.7 minutes, indicating higher engagement. Retention rates have also improved, with more varied and immersive game experiences emerging on the platform.

Average Session Length

Applications Open Now

The TGA invites applications from game developers interested in harnessing Telegram’s potential to redefine gaming experiences. Applications are reviewed on a rolling basis, with the next cohort’s deadline set for December 16, 2024. Interested developers can apply at gaming.tg.

Disclosure: The content of this article is for informational purposes only and does not constitute investment advice. Readers are encouraged to conduct independent research and consult financial advisors before making investment decisions. Helika.io and its affiliates may hold positions in assets mentioned in this article.