DOGAMÍ Academy, the dog racing mobile game backed by Ubisoft and Animoca Brands, is now available on Google Play and iOS App Store.
Eliza Crichton-Stuart
Head of Operations
DOGAMÍ Academy, an innovative web3 mobile dog racing game, is now available on iOS and Android app stores. After a successful Early Access period of 4 months exclusively for 1500 NFT holders who played more than 5 million races, DOGAMÍ Academy is now available to the global gaming community.
“We are delighted to announce the launch of DOGAMÍ Academy! The game, which is a demonstration that we can merge web2 and web3 technologies, seeks to redefine the way we play," said Kristofer D. Penseyres, Co-founder & CBO at DOGAMÍ.
The game features a daily average playtime of 60 minutes and a remarkable 21% Day 30 retention rate (compared to a 7% industry average), indicating its powerful gameplay and engaging content. The game's monetization approach was also validated, with over 7% of players making in-game purchases, averaging around $250 US dollars.
As a mobile application unlike most desktop-based web3 games, it offers accessibility to millions of mobile gamers and an optimized user experience. Furthermore, the gameplay focused on dog management allows DOGAMÍ Academy to target a wider audience, especially women and families, differentiating the game from most current web3 games that are not adapted for a mainstream audience.
“We're very pleased to see the launch of DOGAMÍ Academy, another major milestone for the team, and an exciting new experience for the DOGAMÍ community," said Robby Yung, CEO at Animoca Brands.
Alongside the store listings, exciting strategic partnerships with known gaming and canine influencers coupled with strategic user-acquisition campaigns will likely allow DOGAMÍ Academy to rapidly surpass the 1 million download milestone and attract traditional web2 audiences.
“Our mission is to propel Web3 into the mainstream by backing innovative ventures - DOGAMÍ is doing just that by pioneering Web3 gameplay on the iOS and Android app stores," added Mansoor Madhavji, Partner at Blockchain Founders Fund.
Beyond game development, an array of ambitious projects are in the pipeline to bolster the brand and establish a solid gaming IP. These ventures encompass merchandise, further issues of the Comic Book, a TV series, Toys, and many other exciting initiatives. You can download DOGAMÍ Academy on iOS here and on Android here.
DOGAMÍ is an entertainment company that develops web3 games centered around the Dogamí, mystical 3D dog avatars imbued with spiritual powers.
The core product is DOGAMÍ Academy, a hybrid management mobile game available on iOS and Android app stores, in which users can train their Dogamí, participate in mystical obstacle courses, and win $DOGA tokens in competitive PVP events.
Backed by prominent investors such as Ubisoft and Animoca Brands, DOGAMÍ is one of the biggest gaming projects on the Tezos and Polygon blockchain with a community of more than 200,000 gamers, and 24,000 NFTs sold.
updated:
March 5th 2024
posted:
March 5th 2024