Roblox reported $4.9 billion in revenue for its 2025 fiscal year, marking a 36% increase from $3.6 billion in 2024. The platform described the year as a “banner year,” with results surpassing expectations across revenue, bookings, and user engagement metrics. Revenue grew steadily across all quarters, starting at $1 billion in Q1 and reaching $1.4 billion in Q4. The third quarter showed the highest quarter-over-quarter growth at 48%, while Q4 recorded the largest increase in spending users, with 36.7 million average monthly payers, up 94% year-over-year. North America contributed the largest portion of revenue, followed by Europe and the Asia-Pacific region.
User Engagement Reaches Record Levels
User engagement on Roblox remained strong throughout 2025, with total hours spent on the platform reaching 124 billion. Q4 alone accounted for 35 billion hours. Daily active users averaged 126.5 million across the year, starting at 98 million in Q1, peaking at 152 million in Q3, and finishing at 144 million in Q4, a 69% increase compared to the same period in 2024. CEO David Baszucki highlighted the platform’s ability to capture roughly 30,000 years of human interaction data each day, which is now being used to train over 400 AI models internally.
Key Games Drive Platform Milestones
The games Grow a Garden and Steal a Brainrot played a central role in Roblox’s performance. Grow a Garden, released in March 2025, quickly set record concurrent user numbers, surpassing previous single-game records on platforms such as Steam. Later in the year, the two games competed for concurrent player peaks, pushing Roblox to an all-time high of 45 million concurrent users in August. The success of these titles also contributed to bookings growth, which ended the year at $6.8 billion, exceeding the company’s initial target of up to 21%. The Asia-Pacific region recorded strong gains, with Indonesia seeing over 700% year-over-year growth in bookings and APAC overall rising 96%. Japan’s bookings increased 60% in Q4 alone.
Market Share and Creator Earnings
Roblox’s share of the global games content market reached approximately 3.4% in 2025. The platform aims to reach 10% in the future, highlighting continued expansion goals. In terms of creator earnings, 2025 marked a milestone as developers collectively earned more than $1.5 billion, reflecting both the platform’s growth and the popularity of its most successful games.
Updates on Safety and Platform Features
Roblox rolled out facial age estimation technology in select regions in December 2025, a system designed to group users into age-based bands before accessing chat features. This move followed ongoing concerns about child safety, which had previously affected the company’s stock performance. The update is intended to balance user engagement with safety measures as the platform continues to grow its user base globally.
Source: PocketGamer
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Frequently Asked Questions (FAQs)
How much revenue did Roblox generate in 2025?
Roblox reported $4.9 billion in revenue for the 2025 fiscal year, a 36% increase from 2024.
Which games contributed most to Roblox’s growth?
Grow a Garden and Steal a Brainrot were highlighted for driving record user engagement and concurrent player peaks.
How many daily active users did Roblox have in 2025?
Roblox averaged 126.5 million daily active users, peaking at 152 million in Q3.
What were Roblox’s total bookings for 2025?
The platform reached $6.8 billion in bookings, exceeding its growth target of up to 21%.
How much did creators earn on Roblox in 2025?
Developers earned more than $1.5 billion collectively during the year.
What safety updates were introduced in 2025?
Roblox began rolling out facial age estimation technology to group users by age for chat access, addressing child safety concerns.
