KOR Protocol, a leading entertainment protocol improving how intellectual property (IP) is managed, distributed, and monetized, has announced the release of its latest venture, ENKOR: Tap to the Beat. This new game, available directly on Telegram, integrates blockchain technology to offer a unique music rhythm experience. Developed in collaboration with well-known labels like mau5trap and top web3 IPs, the game allows players to engage with music in a gamified setting.

What is KOR Protocol?

KOR Protocol is a decentralized open framework designed to enhance how digital content and intellectual property are created, managed, and monetized. By integrating blockchain technology and advanced AI tools, KOR Protocol enables creators—from musicians to filmmakers—to protect and monetize their work in innovative ways. The protocol supports seamless interactions between creators and global audiences, offering tools that enhance creativity while safeguarding intellectual property.

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A New Era of Music and Gaming on Telegram

ENKOR: Tap to the Beat is a rhythm game that merges music and interactive entertainment. Players tap, swipe, and groove to various tracks, competing with friends to achieve high scores. The game is available on Telegram, a platform known for its ease of access and large user base. Players can start playing immediately without the need to download additional apps, making the experience seamless and accessible.

Incorporating the TON blockchain and web3 technology, ENKOR goes beyond just gameplay. It allows players to unlock exclusive rewards and interact with music and entertainment in innovative ways. For example, players can earn in-game currency and other items through engaging with the game, a model that aligns with the growing 'play-to-earn' gaming market.

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Growth of Blockchain Gaming 

The global blockchain gaming market, valued at over $128 billion in 2022, is forecasted to reach over $614 billion by 2030, growing at a compound annual growth rate (CAGR) of 21.8%. With this explosive growth, simpler game formats like 'tap-to-earn'—a variation of play-to-earn games—are becoming increasingly popular. These games offer addictive gameplay that rewards players for performing simple yet engaging actions.

Telegram, with its massive user base of over 900 million users, is positioning itself as a prominent platform for this type of gaming. The integration of ENKOR with Telegram taps into this potential, allowing gamers from around the world to enjoy its content and blockchain-enabled features with minimal barriers to entry.

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Collaborations with Global IPs and Artists

A significant aspect of ENKOR: Tap to the Beat is its partnerships with prominent global IPs across music, gaming, and film/television. One of the game’s first major collaborations is with the iconic music label mau5trap, which will provide exclusive tracks for players to enjoy. In addition, film and television franchises are set to launch soundtracks that players can remix and integrate into the game, expanding the scope of interactive content available.

Music for the game will be sourced from KOR Protocol’s KORUS platform and the KOR IP Registry, which boasts over 650,000 registered users. This allows for a wide range of music to be transformed into engaging game levels. Players can create and remix tracks using AI-powered tools, adding a layer of creativity to the experience. The most popular remixes can be turned into interactive levels, giving players a sense of ownership and mastery over their musical contributions.

KOR Protocol Launches New Music Game on Telegram

Simple Gameplay with Advanced Features

The gameplay of ENKOR is designed to be intuitive and fun. As tracks play, the game prompts players to tap, swipe, or hold in sync with the music’s rhythm. The difficulty increases as players progress through different songs and remixes, challenging them to hone their rhythm skills. This straightforward yet engaging mechanic ensures that both casual gamers and music enthusiasts can enjoy the experience.

KOR Protocol’s innovative framework enables IP holders to upload songs and distribute them into interactive formats via ENKOR. This transforms the way artists and entertainment companies can engage with their audiences, offering new revenue streams and deeper fan interactions.

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Developed by Pixelynx

The development of ENKOR is led by Pixelynx, a company acquired by Animoca Brands, a major player in the web3 and entertainment sectors. The collaboration between Pixelynx and KOR Protocol brings together expertise in art, technology, and interactive experiences. This partnership, coupled with high-quality IP collaborations, positions ENKOR as a novel initiative in the music and gaming industries.

With the potential to reshape how music and entertainment are consumed, ENKOR aims to offer a new way for fans to interact with their favorite artists. Its blockchain-powered model not only introduces new engagement methods but also enhances monetization options for creators.

Inder Phull, the creator of KOR Protocol, expressed enthusiasm for the game’s launch, stating, “We’re excited to share ENKOR with the next generation of gamers and music fans. Games have become popular on Telegram, and ENKOR’s fun and rewarding experience will unleash a new wave of entertainment-led experiences on the platform.”

Final Thoughts

The release of ENKOR marks a significant step in expanding the presence of gaming and interactive entertainment on Telegram. The platform’s widespread adoption makes it an ideal host for this innovative music game, allowing ENKOR to reach a broad global audience. By offering users a fun, rewarding, and immersive experience, ENKOR is set to further drive the popularity of games on the Telegram platform. For more information, visit KOR Protocol.