Immutable's August report highlights include key partnerships, new game launches, and a milestone of 2 million Passport signups, signaling accelerating momentum in the adoption of web3 gaming.
Eliza Crichton-Stuart
Head of Operations
August marked a significant month for Immutable, with the company celebrating major advancements in its mission to drive the adoption of web3 gaming. From key partnerships to game launches and record-breaking milestones, Immutable is showing no signs of slowing down. As web3 gaming continues to gain traction, Immutable's role in the industry is becoming increasingly prominent.
Immutable is a leader in web3 gaming "on a mission to bring digital ownership to every player by making it safe and easy to build great games with blockchain technology". The Immutable platform makes it easy for game studios and independent developers to safely and confidently build and launch successful games on the Ethereum blockchain.
The product suite includes pre-built solutions, optimized for usability, that help developers get to market faster without sacrificing security or player experience. Builders get personalized web3 guidance, live support for their communities, and access to the largest ecosystem in gaming.
Momentum at Immutable August 2024
Immutable made its mark at Gamescom 2024, the world’s largest video game event, held in Cologne, Germany. As the only blockchain in attendance, Immutable drew significant attention. The event provided a crucial opportunity to introduce web3 gaming to a broader audience, particularly web2 gamers, whose positive reception is a promising indicator of future growth.
While the booth buzzed with activity, Immutable’s presence at Gamescom reflects a larger trend: web3 gaming is gaining momentum, but there is still work to be done. This appearance underscored Immutable’s commitment to expanding awareness and adoption of blockchain-based gaming.
Immutable Booth at Gamescom 2024
One of the most significant announcements from August was the formalization of Immutable's partnership with MARBLEX, a collaboration cemented during a signing ceremony between Immutable's Robbie and Netmarble CEO Hong Jin at the company’s headquarters in Korea. While the collaboration had been announced earlier, the official signing highlights the partnership's importance in advancing web3 gaming adoption.
Through their joint $20 million Ecosystem Boost Program, the two companies are set to fund web3 games and help web2 game studios transition into the web3 space. This initiative aims to bring true digital ownership to millions of players, a core principle of the web3 gaming revolution.
Immutable's Robbie and Netmarble CEO Hong Jin
In addition to MARBLEX, Immutable announced several other partnerships that will broaden its ecosystem and enhance its offerings in the web3 gaming space:
These partnerships signify Immutable’s ongoing efforts to diversify its portfolio while building a more accessible and secure web3 gaming universe.
Immutable Ecosystem
The Immutable ecosystem continues to grow with over 400 games now being built on the platform. This steady expansion reflects the increasing popularity of web3 gaming and Immutable’s central role in supporting game developers in this space.
Among the most recent launches:
Upcoming titles to watch for include Project Kyzen, a fast-paced third-person action game, and RavenQuest, a massive MMORPG that brings together years of development with the latest in web3 technology. With such a diverse lineup, there is something for every gamer in the Immutable ecosystem.
RavenQuest Logo and Key Character Art
In another major achievement, Immutable’s Passport service surpassed 2 million signups in August. Immutable Passport, launched in April 2023, is a user-friendly wallet solution designed to streamline the onboarding process for web3 gaming. Early case studies demonstrated its effectiveness, with Passport doubling completion rates compared to traditional wallet creation methods.
The launch of Immutable zkEVM in January 2024 further boosted Passport's adoption. With its one-click social login feature, Passport simplifies the process for players to access their favorite games, contributing to the growing trust and engagement within the web3 gaming space.
Immutable Passport Over 2 Million Signups
Immutable’s August activities signal strong momentum for web3 gaming adoption. From forging strategic partnerships and expanding its game portfolio to hitting key milestones like Passport signups, Immutable is positioning itself as a leading force in the future of gaming.
As the industry continues to evolve, Immutable’s focus on creating a diverse and accessible gaming ecosystem will play a critical role in driving the mass adoption of web3 technologies. With continued innovation and collaboration, web3 gaming is poised to become a mainstream force in the coming years. You can read the full report here.
updated:
October 22nd 2024
posted:
September 15th 2024