Discover the exclusive McCafé x Doodles holiday campaign, offering festive coffee cups, digital collectibles, co-branded merchandise, and more starting November 18.
By Eliza Crichton-Stuart
Updated November 15th 2024
Updated November 15th 2024
McDonald’s and Doodles have announced an exclusive collaboration to celebrate the holiday season with limited-edition McCafé coffee cups. Starting November 18, McDonald’s locations across the U.S. will feature custom-designed cups by Doodles, offering customers a unique blend of art, digital collectibles, and festive cheer.
Doodles and McDonald’s Launch Limited-Edition Merch
The partnership, dubbed the “Good Morning” (GM) campaign, incorporates a range of engaging experiences for fans. Customers purchasing McCafé hot beverages in Doodles-themed holiday cups through the McDonald’s app will unlock access to exclusive digital content. This includes character accessories, digital wearables for Doodles avatars, and special animated content available on the “Stoodio” platform.
Each holiday cup showcases Doodles’ signature artistic style, integrating McDonald’s beloved branding with a modern creative twist. Beyond the cups, the collaboration includes a limited-edition merchandise drop. The co-branded collection features apparel and accessories blending iconic McDonald’s characters with Doodles’ distinctive designs.
How to Claim
The campaign also draws inspiration from social media’s popular “GM” meme, with the release of a themed track titled Good Morning. The song, performed by rising artist Marley Bleu and produced by Pharrell Williams, is set to debut in early December. Julian Holguin, CEO of Doodles, emphasized the alignment between the two brands in a statement:
“When you think about beloved brands that bring people together, McDonald’s immediately comes to mind. This partnership spans music, animation, collecting culture, and online communities. It is a natural evolution of McDonald’s rich tradition of creator and brand collaborations. We’re excited to bring a fun experience to our community, to introduce millions of fans to Doodles, and to spread some joy with morning coffee this holiday season.”
With over 100 million limited-edition McCafé x Doodles holiday cups available, fans can join the celebration by visiting participating McDonald’s restaurants and purchasing their favorite McCafé beverages. This partnership marks another step in McDonald’s ongoing tradition of working with creators to enhance its offerings. By combining Doodles’ vibrant art with the global appeal of McCafé, the collaboration promises to add a playful and innovative twist to the season’s festivities. More information is available here.
updated:
November 15th 2024
posted:
November 15th 2024